The Untold Truths of Experiential Marketing

In this episode, we explore AI in the world of creativity, the art of experiential marketing, and how technology, storytelling, and innovation come together to craft immersive brand experiences.

Episode Highlights

  1. AI in Creativity: How artificial intelligence is revolutionizing artistic expression, design thinking, and content creation.

  2. Crafting Brand Journeys: Discover the role of experiential marketing in shaping memorable brand narratives and building emotional connections.

  3. The Role of AI in Experiential Marketing: How brands can leverage AI-driven storytelling and interactivity to engage consumers.

  4. Authenticity & Engagement: Why today’s audience craves authentic, immersive experiences and how brands can stand out.

  5. The Impact of Experiential Campaigns: Measuring the effectiveness of experiential campaigns and their role in modern marketing strategies.

  6. Industry Secrets & Myths: Uncovering the best-kept secrets of the industry and debunking common myths surrounding experiential marketing.

Listen to us on
DaveAIR Episode 5: The Untold Truths of Experiential Marketing

Speaker Introduction

Dilip Ramachandran is the National Creative Director, India, at PMG Asia Pacific Pte Ltd. He has a rich background in advertising and brand storytelling, with expertise in crafting immersive brand experiences that integrate creativity, technology, and experiential marketing. Dilip Ramachandran has held key roles at CNN-IBN, SALT Experiential Marketing, and UTV, where he spearheaded innovative campaigns.