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For a wider reach, Maruti Suzuki arranged for the availability of VR devices at about 1100 dealerships all over India and this experience is available through other devices like mobile phones, laptop, and desktop as well. Powered by an AI sales brain, a virtual avatar was deployed in the Expoverse to simplify navigation on the platform. Initially the Expoverse was developed only for the Auto Expo and was going to be available to users for a period of 1 month. But having witnessed a jump by around 15% in test drive bookings and user engagement from more than 500+ cities, Maruti Suzuki has decided to make the Expoverse a long time initiative.