Jui Bagul

Brand stories

How To Humanize Brand Stories? Capitalize On These Digital Strategies For Soaring Returns!

“There is a tide in the affairs of men. Which, taken at the flood, leads on to fortune”. – Julius Caesar As every Shakespearian play has a reference to the world outside fiction, here, Brutus can be seen encouraging his men to capitalize on the opportunity present and avoid any feelings of regret later. True …

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How To Make Your Metaverse Experience Mainstream? Take A Cue From These User-Friendly Experiences Of Brands In The Indian Market!

Last month we released a list of tech trends that can help brands take their digital transformation to the next level in 2023. One of them was Metaverse! Companies are spending more on technology this year but this time the stakes are higher. Flying blind? Not an option. A wide range of use cases, an …

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Thinking of taking the ‘Metaverse’ leap? Here’s what you should NOT do with your brand strategy!

Metaverse is an innovation that has entered the business world with the purpose of helping brands simplify sales processes and enhance the quality of customer experiences. “Investment in Metaverse is going to be a key for your organization in this financial year. But just like any investment, you need to consider the risks and rewards …

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Key technologies that bring Metaverse to life!

Digital experiences have been leading the customer engagement strategies for quite some time now. Evolving from a static use of information on the Internet to experiencing the aspect of socialization through interactions, technology has moulded around the needs of people, more importantly, consumers to bring in the needed change. This evolution of the Internet had …

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Virtual influencers: The future of marketing in the fashion industry?

Social media platforms are a huge part of everyone’s life today. Regarded as entertainment and used only in the free time a few years ago, today it is the most influential domain in the world when seen from a business-customer perspective. Apart from the storefront, social media platforms are being used by brands to interact …

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Virtual Avatars making Digital Conversations more Human Like

Chatbot here, chatbot there, chatbot everywhere… often find yourself face to face with a digital conversation bot on a digital platform nowadays, don’t you? Chatbots are a very popular deployment on various platforms today. With these bots providing 24/7 services to people, the time when one had to wait to get things done is long …

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AI and its aid to the rapid technological advances seen today

Artificial Intelligence; a magnum opus in the field of technology today, has been paving the way for various innovations in the country. Talking about the significance of AI in many areas today, one trending topic engulfing sectors like retail, automobile, and banking is that of virtual avatars. Metaverse; being adopted by various businesses today and …

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